Jason Otero
Newburgh Member

A designer and educator (and founder of Art & Anthropology), Jason was the first founding member of our Newburgh hive, moving in his design studio when we opened at the start of 2021.

I’m a(n)…

designer and educator.

I’m passionate about…

the design process and the role that design thinking can play in all aspects of life.

Briefly describe your work.

I work mostly with individuals, small businesses, and startups that are seeking to enrich the connections between themselves and their audience or community. I do this mostly through the design of physical or digital communication tools.

What do you love about what you do?

The human connection. I have always much preferred to work with entrepreneurs and small businesses or organizations because I get to know the individuals in a way that is more fulfilling. I’m generally a very big “people-person.”

How did you start (your work)?

A series of fits and starts, actually. I founded Art & Anthropology in 2003 while living in Denver. At the time I was super curious about how the creative process overlaps, informs, and challenges our notions of design. I wanted a mission statement that could also be used as a studio name.

Where do you see your work going in the next year… five?

Increasingly, I see myself teaching. My professional practice has always been informed by the academic one and vice versa. My newest initiative, Newburgh Creates is a partnership with two like-minded creatives who also feel the pull toward education. Over the next 1-5 years we’ll be launching an integrated arts/technology program.

What do you like best about BEAHIVE?

That goes back to the human connection. We had just moved back from Hawaii when I stumbled onto Beahive and really loved the concept. I knew that moving back to the area and trying to reintroduce my business TO the community would be difficult without a presence IN the community.

What’s your favorite thing about the local community?

The energy! There is definitely a vibe here. Lots of good, positive conversations with individuals who are really interested in making Newburgh the best version of itself. It’s a wonderfully diverse, engaging, and fun place to be.

Member Bzzz

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